This type of marketing is similar to an auction house. Your website pushes various items and for all your time, every last purchase or lead pulls in cash. There is less effort needed, fewer operating costs, it sells twenty-four hours a day, and it is quite easy to master
Is your non profit organization operating on a shoestring budget? Take heart, you’re certainly not the only ones! Many community groups, schools and other social impact organizations have very tight budgets and are dedicated to putting the money they do have toward their mission. So what do you do when it comes […]
After completing a workshop on personal productivity or time management, we usually find participants react to the instruction on goal-setting in one of three ways:
1. Some workshop attendees really don’t want their lives to change nor does a greater level of achievement appeal that much to them. Therefore, they do nothing as a result of […]
There’s a saying about business that goes, “You’re too
close to your business and services to see them the same
way others do.”
You might assume your clients know more than they actually
do. You don’t want to assume they will remember things. You
live for your business. You live and breathe it within your
industry. […]
For as long as there have been documented records, there have been merchants, or as we are called in modern vernacular, salespeople. People want things. People need things. Considering that there will always be a public demand for something, there will always be a need for salespeople! It has been said that “Nothing happens until […]
A challenge facing many businesses is how to maintain a constant
stream of customers in order to provide a regular cash flow.
One method is to choose a location that ensures a steady flow of
traffic past the door, creating a constant awareness of the
business. While position is important, it is not always possible
to afford or be lucky […]
Everybody isn’t cut out for a career in selling.
Let me share a story from the Goodman Chronicles…
I was a regular at a health food restaurant that seemed to have a knack for hiring upbeat, perky, energetic people. So, in addition to having a killer ice tea, with a catnip type of flavor and addictiveness, the […]